Amazon sold 'tens of millions' of Alexa-enabled devices during the holidays

Amazon sold 'tens of millions' of Alexa-enabled devices during the holidays

Amazon sold 'tens of millions' of Alexa-enabled devices during the holidays

This was Amazon's biggest holiday season to date, "with customers all around the world shopping at record levels", the company said in a press release. Items shipped with free one-day or same-day shipping - two perks of a Prime membership - doubled this year, according to Amazon.

Amazon also said the $30 Echo Dot was the No. 1 best-selling product over the 2017 holiday season from any manufacturer out of the millions of items available in its online store - but didn't say how many were sold. Predictably, Amazon didn't release any specific sales figures, only noting that Echo Dot sales ranged in the millions. Fulfillment by Amazon grants consumers free two-day shipping by having small businesses pre-ship items to Amazon fulfillment centers.

The e-tailer said that more than 4 million people sampled or purchased Prime memberships in a one-week period, which brought Amazon membership counts to a new high.

However, the company has never announced how many Prime members it has; as of September 2017, Amazon Prime had about 90 million US members (up 38%), according to estimates by Consumer Intelligence Research Partners.

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Between Thanksgiving and Christmas, Amazon Air carried enough packages to equal over a billion Echo Dots.

As many investors had expected,, Inc. And more than 1,400 electronics products were ordered per second on a mobile device this holiday season.

Customers worldwide shopping on the Amazon App increased almost 70% this holiday season. "Thank you to the millions of customers and hundreds of thousands of Amazon employees all around the world who made this holiday better than ever before". Compared to last year's holiday season, Amazon sold "millions more" Amazon devices during this year's holiday season.

Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999.

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