Lucas is the first Gerber Baby with Down syndrome

Lucas is the first Gerber Baby with Down syndrome

Lucas is the first Gerber Baby with Down syndrome

Baby Lucas hails from Dalton, Ga., and took the top spot while competing against 140,000 contestants. In 2017, the logo was refreshed to pay homage to the original black-and-white sketch of the first Gerber baby, Ann Turner Cook, who just celebrated her 91st birthday.

"Lucas' winning smile and joyful expression won our hearts this year, and we are all thrilled to name him our 2018 Spokesbaby", said Bill Partyka, President and CEO, Gerber. Gerber launched its Photo Search contest in 2010 and has annually been choosing a baby to represent their brand.

As the new Gerber grand prize victor, Lucas will be named the 2018 Gerber Spokesbaby and his family will receive $50,000, which his parents are going to put toward his education. This year, for the first time in the contest's history, the Gerber baby will be Lucas who is suffering from the Down syndrome. Lucas also holds a special title as the victor of the 2018 contest.

A boy with Down's syndrome has been selected as the face of an American baby food in a breakthrough for efforts to change social attitudes towards children with learning difficulties.

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A press release from Gerber said Lucas "won the judges over with his glowing and giggly smile".

In addition to the Grand Prize victor, Gerber honored twelve additional winners in the “Giggles and Wiggles” and “Best Dressed” categories.

As of this writing, William White did not hold a position in any of the aforementioned securities.

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