Colin Kaepernick appears in Nike ad

Colin Kaepernick appears in Nike ad

Colin Kaepernick appears in Nike ad

And the unveiling of Nike's campaign has attracted both applause and condemnation, though athletes have widely come out in favour of the decision to feature Kaepernick.

The practice of kneeling during the anthem proved divisive past year, however, with Trump characterizing it as disrespectful to the U.S. flag and military.

A few people even posted photos of themselves destroying Nike shoes and socks.

Following Nike's decision, people are now burning their branded trainers and clothing in a demonstration of their own.

John Rich, one half of the country band Big & Rich, said their sound man, a former Marine, had cut off the famous swoosh logo from his socks.

Another Twitter user also posted a video of himself burning Nike footwear on his lawn.

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He says the protesters refuse to disperse, and that police will have to "kill us" to stop the march. Wilders said that strong opponents "see not only me, but the entire Netherlands as a target".

Comedian and actor D.L. Hughley voiced support for Kaepernick as well, and at the same time called out what he feels is hypocrisy among those calling for a boycott, since they are essentially trying to protest against Kaepernick's right to protest. I chose country. Then @Nike forces me to choose between my favorite shoes and my country.

Much to the disappointment of Nike's boycotters, no sneakers were "droned striked" in the making of this next tweet.

Actor Zach Braff tweeted sarcastically: "Nike ran the numbers".

The ad prompted support and criticism across the internet.

Kaepernick is best known as the first NFL player to kneel during the pre-match national anthem as a protest against racism, a campaign initially shunned by brands fearful of being seen to take sides. When Vonn received backlash for those comments, she cited athletes whose activism she admired: Billie Jean King, Arthur Ashe - and Kaepernick. The protests have grown into one of the most polarizing issues in sports and prompted a reaction from President Trump, who urged the league to suspend or fire players who demonstrate during the anthem. "Wouldn't you want to see one of those National Football League owners, when someone disrespects our flag, to say, "Get that son of a b-- off the field right now"?" he said at a rally. Since when did the American Flag and the National Anthem become offensive?

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