Yellowpop x The Andy Warhol Foundation Collaboration – StreetArtNews
This slide, world wide house decor brand name, Yellowpop joins forces with The Andy Warhol Basis on a particular confined-version selection of neon lights to celebrate 1 of the world’s most prolific and beloved visible artists of the 20th century, Andy Warhol (1928-1987). Encouraged by the Pop art legend’s most legendary functions, the selection of LED neon artwork layouts aims to bring Warhol’s operate to life by way of a new lens, reintroducing his art to people and highlighting his imaginative process.
The licensed collaboration attributes six of Warhol’s most celebrated artworks in LED neon form inspired by the late artist’s cutting edge nonetheless playful method to art. This minimal-version collection includes Flowers, Campbell’s soup can, Banana, Cow, Brillo and most notably Marilyn, inspired by Warhol’s iconic ‘Shots Sage Blue Marilyn”, which not too long ago set a new history as the most expensive painting from the 20th century marketed at an auction. Two of the Yellowpop neon layouts, the 4 Marilyns and the Flowers Deluxe sets will involve a Yellowpop NFT, exactly where holders can access exclusive membership perks these types of as a lifetime price reduction, early assortment drops and exceptional functions. Out there in minimal portions of 500 for every neon style and design and 25 for every deluxe established, just about every person Yellowpop neon will contain a numbered formal certificate of authenticity.
“Through his basis, Andy Warhol has usually been at the major of our want list for a collaboration. With this assortment and marketing campaign, we fork out homage to Warhol’s legacy as a single of the biggest artists by highlighting his most iconic items of perform in a new form”, mentioned Jeremy Cortial, co-founder of Yellowpop.
“The basis is delighted to do the job with Yellowpop to introduce a distinctive collection of LED neons impressed by Warhol’s timeless works of art,” stated Michael Dayton Hermann of the Warhol Basis. “Figuratively and now, rather virtually, Warhol’s long lasting influence continues to glow brilliant.”
The Yellowpop x Andy Warhol assortment is available for order in constrained quantities starting Oct 13 on the net at yellowpop.com. Clients can attain early access to the selection on October 12 by signing up on Yellowpop’s internet site starting up from September 30.
Pricing for the Yellowpop x Andy Warhol collection ranges among $329-$2,499.
Yellowpop is a house decor model that’s on a mission to transform the way we embellish our homes. As a substitute of only filling it with commodities, we want to encourage our local community to feel far more about style and the part our products and solutions perform in their life. It is your dwelling. The objects within of it should really be a reflection of you. Our LED neon signals are intended to inspire boldness and bring pleasure. They discuss to each individual particular person in another way, and we really like them due to the fact of the way they make us really feel. At Yellowpop, our values are simple: Be daring, be dazzling, have pleasurable. We consider absolutely everyone ought to have the opportunity to brighten their day with a neon signal. And we’re sharing the joy, just one neon sign at a time. Jointly, with the global art and design and style local community, we’re applying the ability of artwork to make the earth a brighter spot.
About The Andy Warhol Basis for the Visible Arts, Inc. — As the preeminent American artist of the 20th century, Andy Warhol challenged the environment to see artwork in different ways. Because its founding in 1987, in accordance with Warhol’s will, The Andy Warhol Foundation has established alone among the foremost funders of present-day artwork in the United States. The Basis has distributed a lot more than $250,000,000 in money grants which assist the generation, presentation and documentation of modern visual arts, especially work that is experimental, under-identified or hard in nature.
The Foundation’s ongoing initiatives to guard and increase its founder’s resourceful legacy assure that Warhol’s ingenious, open up-minded spirit will have a profound impact on the visible arts for generations to appear. Proceeds the Foundation receives from licensing initiatives such as this contribute to the Foundation’s endowment from which these grants are dispersed. For additional information make sure you go to www.warholfoundation.org.
Scroll down beneath for extra photos of the assortment.